BMW 328 Bügelfalte Wins Best of Show at Concorso d'Eleganza Villa d'Este; Louvre Renovation Team Selected
At the 2026 Concorso d'Eleganza Villa d'Este, the Trofeo BMW Group – Best of Show was presented to a distinctive 1937 BMW 328 'Bügelfalte,' a roadster crafted in Munich. The event, organized by BMW Group Classic and Villa d'Este, showcased around 50 notable cars and introduced concepts like the Vision BMW ALPINA. The public's choice, the Coppa d'Oro Villa d'Este, was awarded to a 1963 Mercedes-Benz 300 SL Roadster. Mills Morán, co-founder of Felix Art Fair, is departing from Morán Morán to pursue independent endeavors. STUDIOS Architecture Paris has secured the Louvre's 'Nouvelle Renaissance' renovation project. Additionally, M+ museum and Centre Pompidou revealed a five-year collaboration for exhibitions. LVMH plans to sell Marc Jacobs to WHP Global and G-III Apparel Group for $925 million.
Key facts
- 1937 BMW 328 'Bügelfalte' won Best of Show at 2026 Concorso d'Eleganza Villa d'Este.
- The car is one of the surviving BMW 328 Mille Miglia cars and the only special roadster built in Munich.
- Event organized by BMW Group Classic and Villa d'Este, with 50 historically significant automobiles.
- Concept debuts included Vision BMW ALPINA and BMW Motorrad Vision K18.
- Public-voted Coppa d'Oro Villa d'Este awarded to a 1963 Mercedes-Benz 300 SL Roadster.
- Felix Art Fair co-founder Mills Morán is leaving Morán Morán gallery to focus on the fair.
- STUDIOS Architecture Paris, Selldorf Architects, and BASE won the Louvre renovation competition.
- Louvre 'Nouvelle Renaissance' overhaul includes new entrances, expanded spaces, and a Mona Lisa gallery.
- M+ museum and Centre Pompidou signed a five-year strategic partnership starting 2027.
- LVMH sells Marc Jacobs to WHP Global and G-III Apparel Group for $925 million.
Entities
Artists
- Mills Morán
- Al Morán
- Marc Jacobs
Institutions
- BMW Group Classic
- Villa d'Este
- Morán Morán
- Felix Art Fair
- STUDIOS Architecture Paris
- Selldorf Architects
- BASE
- Louvre
- M+
- Centre Pompidou
- WHP Global
- G-III Apparel Group
- LVMH
- DKNY
- Karl Lagerfeld
Locations
- Munich
- Milan
- Los Angeles
- Mexico City
- Paris
- Hong Kong
- France
- Greater China
- U.S.
- Canada
- Mexico
- Western Europe