Birmingham's NEC Photography and Video Show: Insights on Chinese Brands, Exhibitor Attitudes, and Practical Tips

The Photography and Video Show took place at the National Exhibition Centre in Birmingham, England, which covers 440 acres, making it the largest exhibition venue in the UK. A visitor noted a strong presence of Chinese brands, including Godox, Viltrox, Neewer, Benro, TTArtisan, Laowa, Insta360, Accsoon, Xencelabs, Yololiv, and Zitay. Some leading camera manufacturers have production facilities in China. However, notable brands such as DJI, 7Artisans, K&F Concept, SmallRig, Leica, and DxO were absent. Attitudes among exhibitors varied; smaller businesses and camera manufacturers were enthusiastic, while larger brands seemed less engaged. Chris Simmons, who conducts workshops, offered a welcoming booth. Attendees were advised to research products, wear comfortable shoes, carry a backpack, and review exhibitor lists. The event also included talks from photographers and charities like Borneo Orangutan Survival. Parking fees were high, and food quality was poor relative to cost. The visitor remarked that little had changed since 2021, with similar layouts and stands. Recommendations included visiting camera booths in the afternoon when crowds were thinner and setting a spending limit.