Beck's Road to Independence Mentors 12 Emerging Artists Across Disciplines

Beck's has launched Road to Independence, an evolution of its 2015 Beck's UNacademy program. The initiative pairs 12 emerging artists with four mentors across music, photography, video making, and urban art. Mentors include music manager Dario Giovannini, music photographer Mattia Zoppellaro, Roman directing duo Younuts!, and Milanese street artist Pao, who designed a limited-edition glass set. The program will culminate in a three-day live performance event in Milan, with date to be announced, featuring concerts, exhibitions, and installations emphasizing urban regeneration. Previous UNacademy participants Emis Killa and Coez return alongside Bugo, Merk & Kremont, Maruego, and Santa Margaret.