Banksy Opens Gross Domestic Product Online Store After Pop-Up Closure

Banksy has launched an e-commerce site called Gross Domestic Product (GDP) following a brief pop-up shop in Croydon, South London. The store sells handmade, recycled items referencing his iconic works, such as a brick clutch bag and a riot shield disco ball. The move is partly a legal strategy to retain trademark rights against greeting card company Full Color Black, which reproduces his graffiti on cards. Under EU law, a brand must be actively used commercially to maintain trademark protection. The pop-up, which opened during Frieze Week, displayed items behind a locked door before closing after ten days. The online store operates via a registration system until October 28, with random selection for buyers; sales are limited to low-income individuals, excluding wealthy collectors. Prices start at £10. Banksy's auction record at Sotheby's in London, where 'Devolved Parliament' fetched nearly £2 million, preceded this venture. The site warns that products may be disappointing upon delivery.