ARTFEED — Contemporary Art Intelligence

Auto makers dominate Milan Design Week 2026 with pavilions and installations

festival-fair · 2026-04-30

Milan Design Week 2026 saw a strong presence from automotive brands, with Range Rover, Audi, Mini, Lexus, Kia, Škoda, Pininfarina, and Garage Italia Customs staging elaborate exhibitions. Range Rover's 'Traces' at Galleria Meravigli featured the Bespoke Pearl of Tay edition and Scottish crafts curated by Bard. Audi collaborated with Zaha Hadid Architects on the 'Origin Pavilion', marking its 13th year at the event and celebrating its Formula 1 debut. Mini partnered with Paul Smith for 'A Garden of Curiosity' at Palazzo Borromeo d'Adda. Lexus presented the six-wheeled LS Concept at Superstudio Più. Kia showed the Vision Meta Turismo concept with Bcomp's ampliTex material. Škoda's 'Ooooh, that's EpiQ!' at Palazzo del Senato included the Epiq EV and inflatable forms. Pininfarina featured the Battista Nino Farina and restored Honda HP-X. Garage Italia Customs unveiled the 500 Spiaggina in multiple editions, including a one-off for Palazzo Avino. Chinese brands Nio and Lepas also participated.

Key facts

  • Range Rover's 'Traces' exhibition at Galleria Meravigli included the Bespoke Pearl of Tay edition and Scottish crafts curated by Bard.
  • Audi's 'Origin Pavilion' by Zaha Hadid Architects marked the company's 13th year at Milan Design Week and its Formula 1 debut.
  • Mini collaborated with Paul Smith on 'A Garden of Curiosity' at Palazzo Borromeo d'Adda.
  • Lexus showed the six-wheeled LS Concept at Superstudio Più.
  • Kia's Vision Meta Turismo concept used Bcomp's ampliTex bio-based composite material.
  • Škoda's 'Ooooh, that's EpiQ!' at Palazzo del Senato featured the Epiq EV and inflatable forms.
  • Pininfarina exhibited the Battista Nino Farina and restored Honda HP-X at '10 Years of Open-Air Motor Shows'.
  • Garage Italia Customs unveiled the 500 Spiaggina in editions for Palazzo Avino and 10 Corso Como.

Entities

Artists

  • Zaha Hadid Architects
  • Paul Smith
  • Storey Studio
  • James Stevens
  • Hugo Macdonald
  • Felipe Sanguinetti
  • Hvass & Hannibal
  • Lisa Rampilli
  • Petra Börner
  • Jules Julien
  • Father
  • Kyotaro Hayashi
  • Yumi Kurotani
  • Guardini Ciuffreda Studio
  • Random Studio
  • Shingo Yamashita
  • Ricardo Orts
  • Ulises Studio
  • Lapo Elkann
  • Mariaflora
  • Bonacina
  • Jonathan Bell
  • Andrea Levy

Institutions

  • Range Rover
  • Audi
  • Mini
  • Lexus
  • Kia
  • Škoda
  • Pininfarina SpA
  • Garage Italia Customs
  • Wallpaper*
  • Bard
  • Gubi
  • Bcomp
  • Ulises Studio
  • Palazzo Avino
  • 10 Corso Como
  • Nio
  • Lepas
  • Jaecoo
  • Fiat
  • Rolls-Royce
  • Bentley
  • Formula 1
  • Monterey Car Week
  • Turin Auto Show
  • Japan Mobility Show
  • Magna Pars

Locations

  • Milan
  • Italy
  • Galleria Meravigli
  • Edinburgh
  • Scotland
  • Corso Venezia
  • Palazzo Borromeo d'Adda
  • Via A Manzoni
  • Superstudio Più
  • Palazzo del Senato
  • Via Tortona
  • Amalfi Coast
  • Monterey
  • Turin
  • Japan

Sources