ArtLab returns to BASE Milano for third edition

ArtLab, organized by Fondazione Fitzcarraldo, is set to take place at BASE Milano on May 24-25 for its third edition, emphasizing the interplay between creative businesses, the societal roles of museums, and the integration of digital technology with heritage. The program includes 20 sessions featuring both national and international participants. Sociologist Domenico De Masi will kick off the event with a discussion on modern labor. Notable sessions will cover cultural entrepreneurship, a workshop by Assomusica on the Nimpe Music Factory, and insights into the Munch Museum's digitization from director Stein Olav Henrichsen and architect Stefano Boeri. A follow-up event on May 26 at Triennale will showcase architect Juan Herreros. The Investment Forum aims to link ten European startups with investors, including Juliane Schulze, Dragos Neamu, and Antonio Lampis. Cultural industries contribute 3% to global GDP and provide jobs for 30 million individuals.