ARTFEED — Contemporary Art Intelligence

Artists' appropriation of graphic design and advertising logos

publication · 2026-04-23

Catherine de Smet examines the growing trend of contemporary artists engaging with graphic design, particularly advertising graphics. She highlights artists such as Wim Delvoye, Francis Baudevin, and Thomas Hirschhorn, who subvert logos and graphics used by media and advertisers in their own ways. The article, published in artpress in November 2003, explores how these artists repurpose commercial visual language within fine art contexts.

Key facts

  • Catherine de Smet wrote the article.
  • The article was published in artpress in November 2003.
  • The article discusses artists' interest in graphic design, especially advertising graphics.
  • Artists mentioned include Wim Delvoye, Francis Baudevin, and Thomas Hirschhorn.
  • These artists subvert logos and graphics from media and advertising.
  • The article is titled 'Je trouve ça beau, que faire ?' art et design graphique.
  • The article is available as a PDF download.
  • The source URL is from artpress.com.

Entities

Artists

  • Catherine de Smet
  • Wim Delvoye
  • Francis Baudevin
  • Thomas Hirschhorn

Institutions

  • artpress

Sources