Arte e Impresa conference at MAXXI Rome on cultural heritage management
On January 17, 2018, the MAXXI museum in Rome hosts 'Arte e Impresa,' a conference organized by Minerva4Art under the patronage of Italy's Ministry of Cultural Heritage and Tourism and the Ministry of Economy and Finance. The event aims to foster dialogue between public and private sectors on protecting, managing, and promoting Italy's historical-artistic heritage. Participants include ICCD, ICOM, FEDERCULTURE, and representatives from Generali, Eni, and Fondazione TIM. Sessions cover technology, innovation, conservation, restoration, and cultural marketing. Minerva4Art, spun off from communication agency Minerva in October 2017, has cataloged collections for TIM, Generali, and Olivetti. Speakers include ICCD director Laura Moro, Federculture director Claudio Bocci, digital curator Nicoletta Mandarano, and ICOM's Anna Maria Marras.
Key facts
- Conference 'Arte e Impresa' held on January 17, 2018 at MAXXI Rome
- Organized by Minerva4Art with patronage of MiBACT and MEF
- Participants include ICCD, ICOM, FEDERCULTURE, Generali, Eni, Fondazione TIM
- Minerva4Art became independent srl in October 2017
- Company cataloged collections for TIM, Generali, Olivetti
- Sessions: Arte e impresa, Arte e innovazione, Pubblico e Privato
- Speakers: Laura Moro, Claudio Bocci, Nicoletta Mandarano, Anna Maria Marras
- Focus on corporate art collections and public-private synergies
Entities
Institutions
- MAXXI
- Minerva4Art
- Ministero dei Beni Culturali e del Turismo
- Ministero dell’Economia e delle Finanze
- ICCD
- ICOM
- FEDERCULTURE
- TIM
- Assicurazioni Generali
- Olivetti
- Eni Spa
- Fondazione TIM
- Galleria Nazionale d’Arte Antica di Palazzo Barberini
- Artribune
Locations
- Rome
- Italy