Ari Emanuel Acquires Frieze Art Fair and Media Brand from Endeavor for Nearly $200 Million

Ari Emanuel, former Endeavor CEO, has purchased the Frieze art fair and media brand through his newly formed private global events company. The acquisition, valued at nearly $200 million according to the Financial Times, includes seven art fairs, Frieze magazine, and No.9 Cork Street in London. Endeavor had been exploring a sale of Frieze since October 2023, following its own acquisition by private equity firm Silver Lake Partners last month in a deal with a $13 billion equity value. Frieze New York opens next week, running from May 7 to 11. Leadership remains unchanged, with CEO Simon Fox continuing in his role. Emanuel described Frieze as both a professional and personal inspiration. Fox stated this marks an exciting new chapter, positioning Frieze for accelerated creativity and growth under new ownership. The sale concludes months of speculation about Frieze's future.