Anita Zabludowicz champions long-term artist projects amid collector trends

Anita Zabludowicz has distinguished herself as a major international collector, emphasizing a commitment to artists engaged in long-term institutional projects rather than speculative market trends. In September, she told The New York Times that she and her husband Poju prefer artists who avoid get-rich-quick approaches, a stance reflected in their exhibition programming. Their London-based private institution, with additional spaces on Broadway in New York and a residency program on an island in Finland, has hosted shows by Ryan Trecartin and Lizzie Fitch, Michael E. Smith, Adriano Costa, Heather Phillipson, and Albert Oehlen over the past year. On the Finnish island, artists Caragh Thuring, Sam Falls, and Nicolas Deshayes created work while VIPs visited. The Zabludowiczs' curatorial team helps select works that align with their vision, contrasting with media attention on art flippers.