Angela Missoni on Fashion's Future Post-COVID

Angela Missoni, third child of founders Ottavio and Rosita Missoni, now leads the company established in 1953, known for unconventional knitwear. The firm generates about €150 million annually, exports 75% of production, and employs roughly 300 people. In May 2020, Livio Proli was appointed CEO to drive business development amid pandemic-induced economic shifts. Proli previously served as General Manager and Managing Director of Giorgio Armani SpA and chaired Olimpia Basket Milano. Missoni held her last Milan fashion show on February 22, 2020, before lockdowns. The July men's collections have been suspended, and uncertainty surrounds September shows. In a podcast interview with Aldo Premoli, Missoni speaks candidly about challenges accelerated by the virus, maintaining a concrete yet not pessimistic outlook. She identifies several issues to resolve, not solely pandemic-related, and delivers a heartfelt concluding message.