Andrea Vittoria Giovannini on Revolutionizing Art Collecting in Italy
A year ago, Andrea Vittoria Giovannini established The Art Society, aiming to make art collecting accessible in Italy for individuals lacking art degrees or noble lineage. With her expertise in design and luxury, she initiated her collecting journey with Hypermaremma. The Art Society made its inaugural appearance in Venice at Palazzo Nanni in October 2024, curated by Niccolò Giacomazzi, showcasing artists Matilde Sambo and Jingge Dong. During Open Tour, Bologna hosted the performance "Mangiare in testa." In November, two events took place at Roma Arte in Nuvola: an installation by Giulio Alvigini and a discussion on AI in contemporary art. Future initiatives include "Mercanti in Fiera" in January and a late January exhibition in Venice, with plans for a space in Umbria by 2026.
Key facts
- Andrea Vittoria Giovannini founded The Art Society one year ago.
- The Art Society debuted in Venice in October 2024 at Palazzo Nanni in partnership with the Radisson Collection hotel.
- The debut show was curated by Niccolò Giacomazzi and featured Matilde Sambo and Jingge Dong.
- A performance titled 'Mangiare in testa' took place in Bologna during Open Tour, produced independently by The Art Society.
- In November 2024, during Roma Arte in Nuvola, The Art Society hosted events including a site-specific installation by Giulio Alvigini and a talk on AI in art.
- Upcoming events include 'Mercanti in Fiera' in Milan in January and a Venice exhibition in late January before Arte Fiera in Bologna.
- The Art Society focuses on Italian artists under 40.
- Giovannini plans to open a physical space in Umbria by the end of 2026.
Entities
Artists
- Andrea Vittoria Giovannini
- Matilde Sambo
- Jingge Dong
- Giulio Alvigini
- Paolo Bufalini
- Camilla Gurgone
- Matteo Attruia
- Niccolò Giacomazzi
- Davide Sarchioni
- Daniela Cotimbo
- Marianna D'Ovidio
- Ludovica Palmieri
- Joan Didion
Institutions
- The Art Society
- Hypermaremma
- Radisson Collection
- Palazzo Nanni
- Open Tour
- Roma Arte in Nuvola
- Sanctuary
- Arte Fiera
- Artribune
Locations
- Italy
- Venice
- Bologna
- Rome
- Milan
- Umbria
- Tuscany
- Beijing
- China