Andrea Castellari appointed CEO of ITsART streaming platform

Andrea Castellari has been named the new CEO of ITsART, the Italian art and culture streaming platform, ending a month-and-a-half search following Guido Casali's resignation. The board's choice aims to strengthen ITsART's international growth through new partnerships and market expansion. Castellari brings extensive entertainment and media experience, having served as executive vice president and CEO for Italy, the Middle East, and Turkey at ViacomCBS, overseeing strategic direction, linear and digital activities, brand partnerships, program sales, and consumer products. He was also senior vice president for Southern Europe at Discovery and vice president and commercial director at Turner (Time Warner). Earlier in his career, he worked in print media at Mondadori as Head of Sponsorships Brand Solutions for Italy and at Hachette Rusconi as Sales Manager for women's magazines. Castellari holds a degree in Political Science from the University of Milan and a specialization in Business Administration from INSEAD.