AI Influencer Francesca Giubelli May Form Political Party

Francesca Giubelli, an AI-generated influencer created by Emiliano Belmonte, Valeria Fossatelli, and Francesco Giuliano, could potentially found a political party to promote beauty. The creators emphasize that this is a provocation, not a political stance, aimed at stimulating critical thinking about communication and technology. Giubelli might collaborate with companies and institutions to map territorial needs, improve market positioning, and advocate for citizen rights. She could also visit lesser-known cities and unusual places, helping cultural institutions expand their audiences. The AI influencer's authenticity is highlighted as a key asset, despite the blurring line between real and virtual. Her creators stress the importance of human control and ethical governance. Giubelli's potential activities include taking courageous positions, creating new trends, and serving as an educational tool in schools and universities. The article discusses the broader implications of virtual influencers on reality, authenticity, and marketing, referencing Philip Kotler's 'soul marketing' concept.