ARTFEED — Contemporary Art Intelligence

Adeline Ooi Named Art Basel Director Asia, Will Lead Hong Kong Fair and Regional Strategy

institutional · 2026-04-20

Adeline Ooi has been appointed Director Asia for Art Basel, taking on leadership of Art Basel Hong Kong and the fair's broader Asia-focused initiatives within its global operations. Ooi, born in Malaysia in 1976, previously served as Art Basel's VIP Relations Manager for Southeast Asia for two years. Her background includes studying Fine Art at Central Saint Martins in London. She co-founded the Malaysian cultural agency RogueArt and worked as a curator and program director at the Valentine Willie Fine Art gallery in Kuala Lumpur. The appointment signals Art Basel's continued commitment to strengthening its presence and programming across the Asian art market.

Key facts

  • Adeline Ooi appointed Art Basel Director Asia
  • Will lead development of Art Basel Hong Kong
  • Will oversee Art Basel's Asia focus within international activities
  • Previously Art Basel VIP Relations Manager for Southeast Asia for two years
  • Born in Malaysia in 1976
  • Studied Fine Art at Central Saint Martins, London
  • Co-founded Malaysian cultural agency RogueArt
  • Worked as curator and program director at Valentine Willie Fine Art gallery in Kuala Lumpur

Entities

Artists

  • Adeline Ooi

Institutions

  • Art Basel
  • Central Saint Martins
  • RogueArt
  • Valentine Willie Fine Art
  • Art Basel Hong Kong

Locations

  • Malaysia
  • London
  • United Kingdom
  • Kuala Lumpur
  • Hong Kong
  • Southeast Asia
  • Asia

Sources