Oakley Unveils Redesigned Jackets Eyewear Collection
American sportswear brand Oakley has introduced updated versions of its Jackets eyewear family, marking a new phase for the company's frames. The redesign follows the brand's prominent visibility during the recent Winter Olympics in Italy. The new models draw inspiration from original styles like the Eye Jacket from 1994, with Oakley describing them as fitting facial contours similarly to how clothing conforms to the body.
Key facts
- Oakley launched redesigned Jackets eyewear frames
- The brand was highly visible at the Winter Olympics in Italy
- New frames are inspired by original 1994 Eye Jacket design
- Oakley describes the fit as similar to apparel on the body
- The launch represents a new era for Oakley's eyewear offerings
Entities
Institutions
- Oakley
Locations
- Italy