Meta Hires Ex-ByteDance Executive Xu Rui to Lead AI Hardware Development
Meta Platforms has appointed Xu Rui, a former executive at ByteDance and Tencent, to head a new AI hardware team within its superintelligence unit, as reported by Business Insider on Saturday. Xu, who graduated from Harbin Institute of Technology and Seoul National University, brings experience from roles at Xiaomi, where he directed global expansion from 2015 to 2017, and ByteDance's New Stone Lab, where he served as general manager from 2020 to 2022. His career includes developing products like the Dali smart lamp and working on extended reality devices at Tencent from 2022 to 2024. After a brief tenure at K-Scale Labs, a humanoid robotics start-up in Palo Alto that declared bankruptcy in November, Xu joined Dreamer, an AI agent builder acquired by Meta in March. He will lead device development separate from Meta's Reality Labs division, which handles smart glasses and VR headsets.
Key facts
- Xu Rui is a Chinese industry veteran hired by Meta Platforms to lead AI hardware development.
- He previously worked at ByteDance's New Stone Lab as general manager from 2020 to 2022.
- Xu was director of global expansion at Xiaomi from 2015 to 2017, focusing on smart TVs and a Google deal.
- He graduated from Harbin Institute of Technology and Seoul National University.
- Business Insider reported the appointment on Saturday.
- Xu worked at Tencent's extended reality device team from 2022 to 2024.
- He joined K-Scale Labs in 2024, a Palo Alto start-up that went bankrupt in November.
- Dreamer, an AI agent builder he joined, was acquired by Meta in March.
Entities
Institutions
- Meta Platforms
- ByteDance
- Tencent Holdings
- Xiaomi
- New Stone Lab
- K-Scale Labs
- Dreamer
- Business Insider
- South China Morning Post
- Harbin Institute of Technology
- Seoul National University
Locations
- Palo Alto
- United States
- China
- Seoul
- South Korea
- Harbin