Braincast Podcast Reveals New Visual Identity Designed by Johnny Brito and Gabriel Castilho
Johnny Brito and Gabriel Castilho have introduced a refreshed visual identity for Braincast, a podcast produced by B9 that began in 2006. The redesign, initiated in early 2020 but delayed until 2022, aims to reflect the show's blend of entertainment and informative content. The new logo features a stylized 'B' combining curved and straight lines, representing the podcast's diverse topics from technology to lifestyle. This design serves as a flexible system adaptable across media, with a vibrant red color palette emphasizing energy. Brito describes Braincast as an 'audio magazine,' influencing the visual approach to allow creative freedom similar to magazine covers while maintaining brand consistency.
Key facts
- Braincast podcast launched in 2006 and has produced nearly 500 episodes
- Johnny Brito and Gabriel Castilho designed the new visual identity
- Redesign planning started in early 2020 and was implemented in 2022
- Logo incorporates a modular 'B' symbolizing the show's varied content
- Visual identity uses a bold red color scheme to convey energy
Entities
Artists
- Johnny Brito
- Gabriel Castilho
- Carlos Merigo
- Agê Barros
- Nave
- Oga Mendonça
Institutions
- B9