Art Business Podcast Episode Discusses Strategic Planning Versus Daily Execution
A new episode of The Art Biz podcast, hosted by Alyson, focuses on the distinction between working 'in' versus 'on' an art business. The episode argues that constant busyness with execution tasks like social media posting, email correspondence, and application submissions can leave artists without strategic direction. Working 'on' the business involves stepping back to evaluate effectiveness, assess opportunities, and align activities with long-term goals. The host suggests artists schedule at least one hour weekly for this reflective practice, asking questions about what is working, whether current paths remain relevant, and where attention should be focused. The episode also cautions against excessive planning without implementation, describing overly refined but unexecuted plans as 'organized fantasies.' Featured artworks include Greta Laundy's oil painting 'The Seeking' and Paige LaDue Henry's mixed-media piece 'Dreaming the Dreams of a Seeker.' The podcast includes an embedded player for listening and references related episodes on topics like strategic networking and collaborative projects.
Key facts
- The Art Biz podcast episode 258 discusses business strategy for artists.
- Host Alyson distinguishes between working 'in' (execution) and 'on' (evaluation) an art business.
- Execution tasks include social media management, email communication, and exhibition applications.
- Strategic evaluation involves assessing effectiveness, opportunities, and long-term direction.
- Artists are advised to schedule weekly reflective sessions to ask critical business questions.
- Featured artworks include pieces by Greta Laundy and Paige LaDue Henry.
- The episode warns against both perpetual busyness and excessive planning without action.
- Related podcast episodes cover topics like networking, collaboration, and multi-year art projects.
Entities
Artists
- Greta Laundy
- Paige LaDue Henry
Institutions
- Art Biz Success