66°North CEO Discusses Brand History and New Store Opening
Helgi Óskarsson, CEO of 66°North, recently participated in an interview. The company, established in 1926 in Iceland by Hans Kristjánsson, originally produced protective clothing for fishermen and workers facing harsh North Atlantic conditions. The discussion highlighted the brand's heritage and its expansion, including a third retail location.
Key facts
- Helgi Óskarsson is the CEO of 66°North
- 66°North was founded in 1926
- Hans Kristjánsson established the company in Iceland
- The brand initially made clothing for Icelandic fishermen and workers
- The clothing was designed to withstand extreme North Atlantic weather
Entities
Institutions
- 66°North
Locations
- Iceland
- North Atlantic